Putrajaya, June 30, The National Franchise Development Master Plan (PIPFN) 2021-2025, which is currently being developed, will be able to boost local and overseas franchise businesses as well as increase franchise sales value by 2025. Domestic Trade and Consumer Affairs Minister Datuk Alexander Nanta Linggi said the five-year strategy is part of the post-COVID-19 recovery plan…
Putrajaya, June 29, The National Franchise Development Master Plan (PIPFN) 2021-2025, which is currently being developed, will be able to boost local and overseas franchise businesses as well as increasing franchise sales value by 2025. Domestic Trade and Consumer Affairs Minister Datuk Alexander Nanta Linggi said the five-year strategy is part of the post-COVID-19 recovery plan to revive…
Our current situation is deeply unsettling. Both franchisors and franchisees are facing many obstacles, including ensuring the businesses they have put their blood, sweat, and tears into continue to stay afloat. Here are the highlights insight from Zoom Webinar programme which focussed on franchise crisis management during the pandemic Covid-19. It was organised for the…
Shah Alam, 11 Jun 2020, Ketua Pegawai Eksekutif MyeongDong Topokki, Vincent Lua menyifatkan pelancaran ‘cloud kitchen’ dan kit ‘MDT Apron’ pada Januari lalu dilihat berjaya mengekalkan jenama rangkaian Restoran Segera Kasual Korean Street Food dalam kalangan pelanggannya sepanjang tempoh Perintah Kawalan Pergerakan (PKP). Menurutnya, perancangan untuk membuka ‘cloud kitchen’ telah dilakukan lebih awal apabila melihat…
Change or lose in a new franchise development world So why can’t franchise development teams simply do what they’ve always done and expect to see even better results? Because historical lead channels have focused on channeling existing demand, but this new world requires generating demand and establishing a powerful, values-based brand position. Trade shows, online…
020年6月19日 7551点阅 （布城19日讯）行动管制令期间，在国内特许经营企业中，尤以餐饮业和教育 业的销售额最大幅度下跌，跌幅分别为70%和80%。 国内贸易及消费人事务部长拿督阿历山大南达林奇指出，根据调查结果，国内各领域特许经营企业的销售额皆大幅下降，但网购平台销售额就明显增长，截至今年4月以来，已增长28.9%。 阿历山大今早见证大马特许经营协会（MFA）主席拉查理，和本地网购平台Shopee速销消费品主席陈铭杰，签署合作谅解备忘录仪式后，召开记者会 说，因此这项备忘录来的及时，以促进特许经营企业在线上运作. 他指出，根据《2018年特许经营年度报告》，业者的销售额超过110亿令吉， 同时预计在2019年将增至130亿令吉；由此而见，消费者选择特许经营企业的意愿，同时其也有潜力满足国人的要求。 Source: China Press Full article: https://www.chinapress.com.my/?p=2081694
国内贸易及消费人事务部长拿督亚历山大南达林奇说，在行动管制令期间，特许经营教育次领域的销售额锐减80％。 他说，肆虐全球的新冠肺炎疫情对全球经济造成巨大的冲击，包括特许经营领域，除了教育次领域之外，饮食业销售额骤跌70％。 他说，由于在行动管制令期间，民众不可外出，以致饮食业的销售额大受影响。 “然而，线上购物额却在今年4月却取得28.9%惊人增幅。” 他今天（19日）在见证马来西亚特许经营协会（MFA）以及线上购物平台Shopee签署合作备忘录后，在记者会上如是表示。 马来西亚Shopee快速消费品主任陈铭杰以及马来西亚特许经营协会主席拿督拉查里签署该份备忘录。出席者包括副部长拿督罗索华希及秘书张拿督斯里哈斯诺。 部长说，希望透过这些合作仪式来推动受疫情影响到本地特许经营品牌产品，例如协助在线上设立开店以及宣传业者的产品或购买券。 他说，希望借助Shopee 的平台链，在印尼、新加坡、菲律宾以及泰国促销这些本地的特许经营权品牌。 在这项合作下，Shopee 以优惠价为马来西亚特许经营协会会员提供服务，例如提供数码化商业活动的讲座。 他说，截至目前，贸消部已经接获583个本地特许经营及63个特许经营的登记。 他说，根据《2018年的特许经营年度商业报告》，特许经营销售额超过110亿令吉，去年增至130亿令吉，显示了特许经营生意是消费者的选择，也是民众有潜能涉猎的领域。 亚历山大南达林奇也说，贸消部也有推广购买国货运动及销售国货运动，来协助业者振兴经济。 另外，陈铭杰表示，该公司在4月份期间，推出价值1500万令吉的协助Shopee 商家的援助配套，确保在该平台营业的商家取得亮眼的表现。 他续说，该公司在上周推出的“Jom Cari Makan” 活动，提供优惠高达50％的逾1000张餐券，在13日与14日期间，该平台的饮食业商家的销售额取得12倍的增幅。 Source: Kwongwah.com.my Full article: https://www.kwongwah.com.my/20200619/%E3%80%90%E8%A1%8C%E7%AE%A1%E7%AC%AC94%E5%A4%A9%E3%80%91%E8%B4%B8%E6%B6%88%E9%83%A8%E9%95%BF%EF%BC%9A%E6%96%B0%E5%86%A0%E8%82%BA%E7%82%8E%E7%96%AB%E6%83%85%E5%86%B2%E5%87%BB-%E7%89%B9%E8%AE%B8/
Putrajaya, June 19, Since the outbreak of the Covid-19 pandemic, many businesses, small and large have suffered greatly. To help some of the local franchises promote and sustain their businesses, the Malaysian Franchise Association (MFA) announced its collaboration with one of Malaysia’s leading online shopping platforms, Shopee. Through this collaboration, businesses in Malaysia can open…
Putrajaya, 19 Jun, Persatuan Francais Malaysia (MFA) bekerjasama dengan platform beli-belah atas talian utama Malaysia, Shopee untuk mempromosikan produk francais tempatan. Pengerusi MFA, Datuk Dr Radzali Hassan, berkata melalui kerjasama itu, penggiat francais dapat membuka kedai rasmi dan mempromosikan baucar pembelian atau produk masing-masing dengan kaedah secara dalam talian. “Sekiranya francais mengadakan promosi di Shopee,…
Putrajaya, June 19, The Malaysian Franchise Association (MFA) has announced its collaboration with online shopping platform, Shopee to promote the products of local franchises as well as to help industry players to cope with business challenges caused by Covid-19. MFA Chairman, Hj Radzali Hassan said that the collaboration will enable businesses to open an official…
