The Malaysian Franchise Association was formed in 1994 to support the implementation of the Government program to promote entrepreneurship through franchising. The formation of MFA was indeed timely as to promote the development of franchising in Malaysia.
MFA will serve as a resource center for both current and prospective franchisors and franchisees, as well as for media and the public.
Membership Affairs is responsible for membership application and the mechanisms of enforcement of ethics on members using the Rules of Conduct by mean of internal self-regulatory as stipulated by this Bye-law.
Marketing departments carry out promotional strategies for products and services, and some may also incorporate promotional activities, such as public relations, for the business as a whole.
Public relation responsible for handling all aspects of planned publicity campaign and media activities including media coverage, press conference, media service and others. Besides, PR dept also focus on building a strong relationship with media partner and seek opportunities for partnership and advertising. Any enquiry on media interview and media release, you can directly refer to me.
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To provide information and education to existing and potential franchisees and franchisors.
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Perbincangan melibatkan antaramuka website, hubungan bersama agensi kerajaan & mis16.
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